A Journey of “Metamorphosis”——2016 DIRUI European Distributor Conference, Prague, Czech Republic

Prague, capital of Czech Republic and one of Europe’s most beautiful cities, has finally comes into bloom. It is famous with Baroque Art, Rococo Art, one of important cities of the Renaissance, and thousand of towers. Prague sits amid the gentle landscapes of the Bohemian plateau, straddling the Vltava River, the Czech Republic's longest river. Central Prague consists of five historical towns: Hradcany, the castle district, on a hill above the west bank; Mala Strana, the 13th－century 'Little Quarter', between the river and castle; Stare Mesto, the gothic Old Town' on the Vltava's east bank; adjacent Josefov, the former Jewish ghetto; and Nove Mesto or 'New Town', to the south and east of Stare Mesto.

The Charles bridge in Prague

Located in the center of continent of Europe, Prague plays a vital important role in politic, economy and culture. The 2016 European Distribution Conference was held by DIRUI on 26 September in Prague. Distributors from European countries, Turkey, CIS all grouped in Prague, and witnessed the distinguished meeting of IVD industry.

2016 DIRUI European Distributor Conference, held in Prague

The theme of the conference is “Metamorphosis”. DIRUI exhibited to the attending distributors and IVD participators of the advanced IVD instruments, with high technological content, precise analyzing, and perfect characters. Since DIRUI was listed on 2014, through external integration, gradually expanding new product field, DIRUI speeded up to come into molecular diagnosis and IVD reagents manufacture. DIRUI would achieve its target of “Integrated Laboratory”.

The conference was began with the speech of the Vice President of DIRUI. On behalf of the company, he extended the warm welcome and heartfelt gratitude to the guests and distributors from the entire world. Moreover, he expressed the expectation of further cooperation for the not far future.

Vice President of DIRUI gave a speech

The conference was host by the manager of Europe. He introduced the current market product, researched product, the future product plan, European’s marketing and sales strategies. The content of his speech made the distributors feels the positive cooperative attitude and bright prospect from DIRUI.

The Manager of Europe host the conference

On this conference, DIRUI launched two new analyzing products: FUS-3000Plus Urinalysis Hybrid and GMD-S600, the product supervisors gave presentations on the analyzers respectively; they also gave specific explanation on distributors’ questions. Distinguished product performance, convenient and fast operation, and high quality service were attractive to the distributors, and they believed in that the new products would have a bright future in Europe.

Product supervisor introduced the new products

Product supervisor introduced the new products

On behalf of the excellent representatives, distributors from Turkey and Czech Republic shared the experience of how to expand market shares successfully, how to enlarge their companies, and become cooperative partners step by step, which won admiration from other participators.

In this conference, DIRUI awarded its excellent distributors for their unremitting efforts.

The awarded distributors and international marketing director

DIRUI’s international marketing director gave the closing speech. On behalf of DIRUI Industrial Co., Ltd. Mr. Jin thanked for the active involvement of guests, and expressed the desire and faith on the long-term cooperation.

International marketing director gave the closing speech

The 2016 European Distributor Conference has achieved a profound effect. European distributors would get more familiar with DIRUI’s market strategies and further acquire more products’ knowledge; a portion of distributors entered into a cooperation intention on the conference site; simultaneously, European distributors would have more faith on DIRUI’s product, development and the prospect of further cooperation.

Outstanding participators of DIRUI